Prince Royce picks up his guitar to play a little tune in this behind-the-scenes image from his Ecko campaign shoot.
The 27-year-old singer is the brand’s new marquee ambassador, face of the fall ’16 “All Access” campaign and curator of an upcoming signature limited edition capsule collection.
“I’ve grown up with Ecko, so I’m excited and energized about this partnership and everything we’re doing together. I can’t wait to share with my fans what a day in my life is like, what I enjoy wearing and give them a chance to have a piece of that,” Prince Royce shared.
The campaign was photographed by Eric Ray Davidson at the SLS in Beverly Hills, and is “intended to give Ecko and Prince Royce fans a sneak peek into the ‘grit and glamour’ of Royce’s Hollywood lifestyle—on and off the stage.”
The campaign also links fans with his upcoming tour with Pitbull this summer, and fans will have an exclusive digital and real-time “all-access” pass, including behind-the-scenes video content on Ecko.com, Facebook Live sessions with him and Snapchat reveals of unseen tour footage. Nice!
Prince Royce for Ecko Fall ’16
15+ pics inside from Prince Royce‘s Ecko campaign…
Meanwhile, Shadowhunters just wrapped up its Spring season, but the show recently got picked up for season two, so it will definitely be back! Stay tuned for more Emeraude!
Check out everything you need to know about Fox’s The Passion right here on JJJ!
Hosted and narrated by Tyler Perry and set in modern day, The Passion will follow the dramatic and inspirational story of Jesus of Nazareth, as he presides over the Last Supper, and then is betrayed by Judas, put on trial by Pontius Pilate, convicted, crucified and resurrected.
The story will unfold live at some of New Orleans’ most iconic locations, while featuring a procession of hundreds of people carrying a 20-foot, illuminated cross from outside the Superdome to the live stage at Woldenberg Park on the banks of the Mississippi River.
Featuring Prince Royce and Shane Harper, tune into The Passion live from New Orleans TONIGHT, March 20th @ 8PM ET on Fox.
Click inside for The Passion full cast and songs list…More Here! »
“The song’s original version was in English and I am super excited to be able to share it with my fans,” Sofia said. “This song is so special to me that I really wanted to be able to release it in both languages and travel across world.”
Prince Royce is truly becoming a quadruple threat.
The 26-year-old performer has joined the cast of Hulu’s East Los High, Variety reports.
He’ll star as Vincent, the successful and hot coach of the Jefferson Park Dance crew, which is the Bomb Squad’s main competitor. Vincent “arrives just in time to test the drive and talent of the East Los High dancers, while also tempting the desires of their coach, Ceci (Danielle Vega).”
