Tue, 16 June 2020 at 2:25 pm

That Girl Lay Lay Signs Overall Deal With Nickelodeon!

That Girl Lay Lay Signs Overall Deal With Nickelodeon!

You’re about to see a lot more of Alaya “That Girl Lay Lay” High!

The 13-year-old hip hop artist and social media star just signed an overall deal with Nickelodeon.

“I’m so excited to be joining the Nickelodeon family! I grew up watching Nick and this opportunity is seriously a dream come true. I have the best fans in the world, and I can’t wait to take them on this journey with me,” Lay Lay said in a statement.

Lay Lay will work with the network to develop original multiplatform programming, music initiatives, and build a cross-category consumer products business, much like JoJo Siwa!

Nickelodeon’s strategy includes developing content for all Nickelodeon platforms, supporting her music career and an exclusive line of consumer products with merchandising agreements spanning categories such as fashion, accessories, publishing and more.

To get to know more about Lay Lay, check out her Instagram account!

Congratulations Lay Lay!!!
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Photos: Courtesy of Nickelodeon
Posted to: Alaya High, Nickelodeon, That Girl Lay Lay

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